SterlingMadi is the operating system for service businesses across Africa.

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Trusted by service businesses across Africa

The operating system for service businesses.

Manage clients, proposals, contracts, projects, invoices, and payments - and now, win new customers - all in one workspace.

Solo providersGrowing teamsAgenciesField servicesAfrican SMEs
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Take a 30-second tour of the SterlingMadi workspace

From first client contact to confirmed payment.

Product tour

1,200+

Verified businesses

12

African markets in rollout

R1.2M+

In projects facilitated

4.9 / 5

Average client rating

Everything you need

Run your whole business from one place

SterlingMadi is not accounting software and not a payment gateway. It is the operations layer that connects your clients, work, and cash flow.

Clients & Relationships

Manage your client base, contact history, and service relationships in one organised view.

Proposals & Contracts

Create professional proposals, collect digital signatures, and convert leads into paying clients.

Invoices & Billing

Send branded invoices, track outstanding balances, and see when payments move.

Projects & Delivery

Organise tasks, track milestones, and keep clients informed through delivery.

Reporting & Insights

Understand your pipeline, revenue trends, and business health with clear reports.

Payments

Collect payments through preferred local providers while keeping control of settlement.

New

Opportunities

Receive matched customer requests and win new business without cold outreach.

New

Time Log & Job Cards

Log hours, track on-site work, and share digital job cards when work is complete.

New

Tax-Ready Statements

Prepare cleaner income summaries for accounting and tax conversations.

Integrations

Works with the payment providers your clients already trust

Show payment options clearly while your business keeps control of its preferred provider and settlement account.

Paystack

Live

PayFast

Beta

Yoco

Coming soon

iKhokha

Coming soon

Stitch

Coming soon

Ozow

Coming soon

SnapScan

Coming soon

Customer stories

What service businesses say

I used to run my whole business from WhatsApp. SterlingMadi gave me a proper system for proposals, invoices, and client follow-up.

Lerato M.

Owner, Lerato's Interiors · Johannesburg

Our proposal process is faster and clients understand what happens next. The workspace saves us days of back-and-forth.

Sipho D.

Director, Durban IT Solutions · Durban

The matched opportunities feel relevant, and the admin around quotes, projects, and payments is much easier to manage.

Anita K.

Founder, Cape Kitchen Studio · Cape Town

SterlingMadi helps our team keep client work, quotations, and payment follow-ups in one place as we grow across sites.

Mariam A.

Operations Lead, Lagos Facility Services · Lagos

Start with the request. Grow into the operating system.

Customers can request services. Providers can organise the work from proposal to payment.

Request a Service
POPIA-aware structureSecure paymentsBuilt across Africa